Tag Archives: UI

In light of Bing, Yahoo! tests out new SERP UI

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I typically rotate my search behavior — cross-referencing SERPs between Google and Yahoo!. I find that comparing the differences between both makes my searching behavior more rich. For a query, I might find one set of results via Google, but notice a nugget or two in the Yahoo! results. Or vice versa.

Today I ran a query via the new Yahoo! toolbar while spot checking for source quality, and was met with this new SERP UI.

new serp

Definitely a step away from the previous version, making use of the left rail in a much more dynamic fashion. It reminds me of a project involving real-time “live” search from back in the day. Here’s the same query with the present UI for comparison:

old serp

In light of the recent Bing news, it’s nice to still see some tweaking going on behind the scenes. The first two related concepts seem totally appropriate, but the last two seem a little garbage-y to me. What do you think? Does a left-rail of dynamic modifications help balance out the page? Does it improve discover-ability?

New Yahoo! frontpage…am I bucketed?

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i haven’t read of any launch, but just noticed this. perhaps i’m in a bucket?

new Y! homepage

initial thoughts:

+ funny to see eBay in an apps module.

+ telling that the trough now features UPS, Barnes & Noble, and Sony Style. branding the trough? really?

+ trough expando finally allows a link to yahoo! video.

+ today module is refined. slightly more appealing.

+ overall, much less cluttered. strange to see pulse module is given the boot, considering that oneConnect included it as the lifestream feed. hmm…

+ still wish customizable trough existed.

+ at first glance, apps section looks promising. however, just another rigid set of “apps.” hope the intent is to let people add third-party apps, but then again, isn’t that closer to My Yahoo! anyway? hrmm…

+ i wonder how soon it will take AOL to ape this one?

still, interesting to see new stuff. what do you think?